SERTEC Starts Production of the New Range Rover and Range Rover Sport with £5.9 Million Investment

Sertec Corporation Ltd, the global automotive components manufacturer, has invested £5.9 Million developing its capabilities to support JLR’s production of the newest Range Rover and Range Rover Sport.

This significant investment has enhanced Sertec’s use of robotic and automated cells as well as significantly increasing their MIG, TIG and SPOT automated welding capabilities. At full production, Sertec will manufacture a total of 211 different parts to produce around 3500 car sets a week.

The Range Rover and Range Rover Sport was facilitated by Sertec’s Programme Team, who have successfully established multiple new lines, ultimately securing jobs at its Tyseley Plant. In addition to retaining the skilled labour, Sertec also continues to develop its robust relationship with JLR.

The Midlands based company supports its valued customers from concept design phase through to production. Sertec have bespoke engineering teams for all aspects of product development that include product R&D, design feasibility and tooling capability (sourced competitively in either Europe or Asia). Furthermore, their people, manufacturing processes and technical expertise provide innovative solutions that deliver value and reliability for their expanding customer base.

Grant Adams, CEO said that “We are delighted to announce Sertec’s role in supporting the production of the Range Rover and Range Rover Sport. As one of Jaguar Land Rover’s long-standing suppliers of over 50 years, we are proud to continue the supply of our high-quality products.”

“Our Team worked diligently and effectively to deliver the new lines at our Tyseley plant and the new capabilities we have invested in has enabled Sertec to continue being at the forefront of producing lightweight body structures. “

Sertec has also recently invested £1.7 million into its Research and Development programmes, including the installation of a low volume production centre, to enable one of the UK’s first mass production assembly line for modular busbars – supporting the industries road to zero emissions.

With 60 years’ experience, the global automotive manufacturer operates across six sites, with four manufacturing sites in the UK, one manufacturing site in Aszar, Hungary and one in Hückeswagen, Germany, plus a tooling technical centre based in Dongguan, China.

Sertec supercharges its EV capabilities with Envision AESC deal

Sertec Group Ltd, the global automotive components manufacturer, is to create numerous jobs and accelerate its involvement in the electric vehicle market (EV) after securing a deal to localize the manufacture of battery housings.

The newly commissioned work has come from Envision AESC UK Ltd existing production site in Sunderland, who manufactures Lithium Ion batteries for Nissan Leaf vehicle, and will see Sertec carry out the manufacturing and assembly of the battery housings in the UK.  This state of the art manufacturing cell has created multiple roles within Sertec and allowed fantastic opportunities for further training and development within the group.

As part of Sertec’s project management, the Coleshill based company has delivered a fully automated no touch process line, which will put the battery housing parts into production packaging ready to feed into Envision AESC facility.

In a further example of the global collaboration involved in the project, the press tooling has been manufactured in Sertec’s Chinese facility to help speed up manufacturing process and allow for developmental work to be completed within its specified timeline.

The introduction of this work has seen a further investment of £1m from Sertec, helping to cement its electrification capabilities and confirm Sertec credentials as an Envision AESC approved supplier.

Grant Adams, Group CEO at Sertec, said: “We welcome the opportunity to work with Envision AESC on developing an engineering solution for them that will further add to their impressive capability in the electric vehicle market.

“By investing in and developing this commercially viable solution for Envision AESC, we have been able to prove our capability as a supplier, create new jobs and position ourselves to develop further opportunities with them in the future.

“The EV market is a growing one in the UK and our vision is to be key operator within it. By winning and delivering projects such as this for Envision AESC, we are putting ourselves in the driving seat to achieve that ambition.”

Sertec Group Ltd operates a number of sites in the UK, Hungary, Germany and China.

Sertec’s £1.7m investment drives UK’s first EV battery Busbar assembly line

Sertec Group Ltd, the global automotive components manufacturer, has invested £1.7million into its research and development (R&D) programmes, to enable the UK’s first mass production assembly line for electric vehicle batteries.

The new assembly line will be fully operational in September 2021 and when in place will have the capability to produce in excess of 40 million electric vehicle battery Busbar assemblies per year. As the first mass production Busbar assembly line, it marks a vital step forward in electric vehicle technology for both the Midlands region and the UK.

Alongside the Busbar assemble line and at the heart of Sertec’s R&D investment is the fully equipped pre-production facility and testing lab. The Lab, built at a cost of £500,000 alone, has been invaluable in developing the Group’s abilities to design and test Busbars in modular battery production. The £1m pre-production facility has enabled Sertec to build protoypes and complete low volume orders for its customers. The production cell is currently being used to prove design concepts for assemblies requiring welding of dissimilar Busbar materials.

As well as developing new technologies essential for electric vehicle production, Sertec Group has also invested in similar technological innovation to support its customers in the consumer goods (FMCG) and distribution sectors.  

Sertec’s investment extends to the recruitment of various highly skilled, specialist roles to support the technological innovation required within the EV sector.

Grant Adams, Group CEO at Sertec, said: “The investment we have made in new technology facilities are vital to the automotive industry’s ever evolving requirements for lightweight material production, which is set to become critical in future vehicle structures.

“As a UK first, the Busbar assembly line is integral to taking electric vehicle production forward both in the region and across the UK.

“It will help establish Sertec as one of the sector leading companies for this type of battery technology and put us at the heart of a regional manufacturing hub renowned for meeting the new technologic challenges of the future.”

With expansion into the electric vehicle sector key to Sertec’s future business vision, the Group is also preparing to build a larger footprint in mainland Europe, including bringing new leadership into the organisation. As a result, various senior staff have been recruited including a new European Sales Director, Chief Finance Officer, Vice President of Quality and Environmental Affairs, Vice president of Human Resource and a new Managing Director to run Sertec’s Hungarian facility.

Sertec are also looking to set up a technical centre in Germany, similar to the one they have in China.

The plan going forward is to repurpose the German plant as an electric vehicle component site using the know-how that’s been developed in the UK.

Made in the Midlands – Shortlist success

We have a very proud history of providing apprentices with a great foundation to build their careers in the automotive industry. We currently have an amazing cohort of young and bright apprentices undertaking placements across different departments within the business, providing support and very often going the extra mile to make sure Sertec remains a successful and competitive company within the automotive industry.

There are two apprentices in particular that have been stand out performers over the last year and as a result, we are very pleased to announce they have been shortlisted for the 2021 Made in the Midlands Apprentice of the Year Awards, due to take place on Thursday 15th July.

Robin Campbell and Will Moore have been exemplary apprentices since joining Sertec, achieving Distinctions continuously in all their BTEC assignments, producing some of the highest quality NVQ work their Assessor has ever seen and impressing in all their placements they have completed. They are both due to complete their apprenticeships this year and if either of them are the winner of the Apprentice of the Year Awards, it will be well and truly deserved.

Whatever the outcome, we are extremely proud of Robin and Will and we are sure they have bright and successful careers ahead of them with Sertec.

Sertec appoints new Vice President of Human Resources

Sertec, the global car parts manufacturer, has appointed a new Vice President of Human Resources.

Natalie Carter joins Sertec with a wealth of experience and knowledge in senior HR roles and will lead on HR strategy as part of a wider implementation of the businesses’ five-year strategic roadmap.

The Sertec role is the latest senior HR role in a 15 year plus career during which time Natalie has held progressively Senior HR roles in the service and manufacturing sector. Natalie joins us from Collins Aerospace where she held the role of Associate Director of HR and Employee Relations.

Natalie, said: “I am excited to join Sertec in my new role as Vice President of Human Resources.

“As Sertec expands into the electric vehicle sector and key European markets, I relish the opportunity to join the senior team at such a strategically important time for the business.

“I will be looking to utilise my prior experience in policy deployment to ensure the HR focus is strategic in its nature and that we work with the business in partnership to implement the five-year roadmap.”

Grant Adams, Group CEO at Sertec, said: “We welcome Natalie to the business and look forward to utilising her experience and knowledge to deliver our People strategy within the business.

“Natalie will play an integral role in helping to implement our five-year organisational roadmap, a key strategic driver for our expansion plans and business success going forward.

“We have some exciting times ahead and with Natalie and other recent senior appointments, we are now better equipped than ever to take full advantage of our position in the automotive sector.”

Sertec Group Ltd operates across eight sites, with six manufacturing sites in the Midlands in the UK, one manufacturing site in Aszar, Hungary and one in Hückeswagen, Germany, plus a tooling technical centre based in Dongguan, China.

Sertec appoints new Vice President of Quality & Environment

Sertec, the global car parts manufacturer, has appointed a new Vice President of Quality and Environment to oversee sustainability in its business operations.

John Swinhoe has been appointed to the key strategic role and in doing so makes a welcome return to Sertec, having enjoyed a previously successful stint as Operations Director at the Coleshill based company’s, Hungarian plant. 

Having spent two years overseeing operations at Sertec’s plant in Ászár, Koztarsasag, Hungary, John took up post as one of the senior management team at tier one automotive supplier WHS Plastics, based in Sutton Coldfield, last year. 

In returning to Sertec, John brings with him over 35 years of experience and knowledge from working in the manufacturing and engineering sector, with over 25 years of that time spent in tier one automotive supplier roles. 

In his new role at Sertec, John will have responsibility for the implementation of group processes and methodologies that deliver sustainable business performance and excellence and play a key role in the continuous improvement of current and future business ventures.

John said: “It’s great to be reunited with the Sertec team and I am really looking forward to starting the new role and the responsibilities that come with it.

“The two years I spent working in Hungary running the Sertec plant were among my career highlights to date, so it’s great to have the opportunity to return to Sertec at such an exciting time for the company.

“I am really looking forward to the challenge ahead and playing my part in further enhancing the company’s reputation for manufacturing excellence and establishing Sertec as a key player in the EV sector.”

Grant Adams, Group CEO at Sertec, said: “John is an excellent addition to the team. 

“We know from John’s time overseeing our Hungary plant that he is an experienced and highly capable operator, and his return is a welcome one at a strategically important time for the business. 

“We have some exciting times ahead in 2021 and with John and other recent senior appointments, we are better equipped to take full advantage of our position in the automotive sector.”

Sertec Group Ltd operates across eight sites, with six manufacturing sites in the Midlands in the UK, one manufacturing site in Ászár, Hungary and one in Hückeswagen, Germany, plus a tooling technical centre based in Dongguan, China. 

Sertec appoints new Chief Finance Officer

Sertec, the global car parts manufacturer, today announced the appointment of Susan McKenna as the company’s new Chief Finance Officer (CFO), as it looks to expand into UK and European electric vehicle (EV) markets.

Effective January 4th, 2021, Susan will oversee the company’s global finance and IT Teams, as well as management of cash flow, financial planning, treasury activities, and profitability.

Susan brings a wealth of cross-industry experience in accelerating companies’ growth and strategic business planning as well as the financial planning and controls and corporate governance. She has also held executive positions in a wide range of functional areas including finance, general management, and customer services. In more recent times, Susan has served as Vice President General Manager with profit and loss responsibility for entities in the UK, Europe, Asia region and North America.

Susan’s appointment will add to the Board’s diversity and experience. Alongside her fellow board members, Susan will be at the forefront of implementing a long-term, strategic plan for Sertec to increase its share of UK and European markets. This will include the company preparing for significant growth, accelerated through opportunities offered by EV and lightweight technology.

Susan, said: “I can’t imagine a more exciting and challenging time to join the Sertec family and to partner with the team in building the business through these very testing times”.

“With its innovation and points of difference in relation to EV and lightweight technologies, Sertec has a very bright future and I look forward to contributing to its future business successes.”

“We are excited Susan has chosen to join our growing team,” says Grant Adams, CEO of Sertec. “The wealth of experience and knowledge she brings to the role will benefit the business as we move into a new chapter of the Sertec story”.

“We have some exciting times ahead in 2021 and with Susan and other recent senior appointments, we are better equipped to take full advantage of our position in the automotive sector.”

Sertec Group Ltd operates across eight sites, with six manufacturing sites in the Midlands in the UK, one manufacturing site in Aszar, Hungary and one in Hückeswagen, Germany, plus a tooling technical centre based in Dongguan, China.

BGF backs Sertec for future growth

BGF – the UK’s most active growth capital investor – has announced a further £4 million investment in Midlands headquartered automotive components manufacturer, Sertec Group as the business looks ahead to European growth. 

Since BGF’s initial investment in 2016, the business has expanded its customer base, invested in new technologies and established a strong European footprint through acquisitions and new hires.

This year, Sertec has secured significant new contract wins in the electric vehicle (EV) and lightweight technology markets using it’s engineering expertise and innovative technology know how. The company has recently completed a world-class battery component assembly line in Coleshill.

Grant Adams, CEO at Sertec said: “We’re ambitious about continuing to grow the company and BGF’s additional investment allows us to build on the strong foundations we’ve put in place. We start 2021 with a strong balance sheet and exciting growth prospects in Europe underpinned by our recent hires. Juergen Schreiner joins as European Sales Director and Antal Mihalicz has been appointed Managing Director in Sertec’s Hungarian operation.

“Our technology positions us at the forefront of the sector to take advantage of the huge potential presented by the growing EV market in the UK and Europe.”

This investment news follows the appointment of Nick Sanders as Non-Executive Chair in May 2020.  BGF investor Tom Horton said BGF’s renewed commitment to Sertec is testament to the strength of the business’ leadership and ongoing investment in new technologies. In a very challenging year, the company has continued to secure significant, long-term contracts as it expands its customer base. We look forward to working with the team in its next chapter of growth.”

Sertec Group Ltd operates across eight sites, with six manufacturing sites in the Midlands in the UK, one manufacturing site in Aszar, Hungary and one in Hückeswagen, Germany, plus a tooling technical centre based in Dongguan, China.

DLA Piper advised the Company and Shoosmiths acted for BGF.

Sertec appoints new Managing Director for Hungary region

Sertec, the Global automotive component supplier, has appointed a new Managing Director for its Hungary operation, as the company gears up to expand into European electric vehicle (EV) and lightweight technology markets.

Antal Mihalicz joins as Managing Director in Sertec’s Hungarian territory and brings with him a wealth of senior experience within the sector. He has over 30 years of automotive manufacturing experience including Operations Director at Novares, Managing Director of Hella Manufacturing in Hungary and Managing Director of Schefenacker Automotive Parts, which counted Audi, BMW, Ford, and Toyota amongst its client base.

Antal’s appointment is part of a long-term, strategic plan for Sertec in the region, with the company preparing for significant growth, accelerated by opportunities offered by EV and lightweight technology.

Antal, said: “I feel privileged to join the Sertec board and have the opportunity to play my part in growing the company’s share of the European market.

“I am looking forward to working with fellow Board members to implement our long-term plan for the region, showcasing Sertec’s innovation and point of difference and maximising the opportunities available to us within the EV and lightweight technology sector.

“There are huge opportunities for expansion and I look forward to working with the Sertec board and the wider team to deliver our business vision for the region.”

Grant Adams, CEO at Sertec, said: “Antal’s appointment is a significant addition to our Board, bringing with him new experience and skills that will help complement our existing team.

“He will play an integral part in establishing and growing our European footprint, as we seek to capitalise on the huge opportunities afforded by what we see as a ‘new industrial revolution in our sector. There is huge investment in the region for EV technology, including large manufacturers such as Audi, and we aim to be at the forefront of this new wave of innovation and development.

“We welcome Antal and look forward to working with him to achieve our vision for the business in the Hungarian territory and the wider EV and lightweight technology market.”

Sertec Group Ltd operates across eight sites, with six manufacturing sites in the Midlands in the UK, one manufacturing site in Aszar, Hungary and one in Hückeswagen, Germany, plus a tooling technical centre based in Dongguan, China.